Sunday, January 24, 2010

Weekend Box Office: Jan. 22-24, 2010

1. Avatar (20th Century Fox) $36 million
2. Legion (Screen Gems) $18.2 million
3. The Book of Eli (Warner Bros.) $17 million
4. The Tooth Fairy (Fox) $14.5 million
5. The Lovely Bones (Paramount/Dreamworks) $8.8 million
6. Sherlock Holmes (Warner Bros.) $7.1 million
7. Extraordinary Measures (CBS Films) $7 million
8. Alvin and the Chipmunks: Squeakquel (Fox) $6.5 million
9. It's Complicated (Universal) $6.1 million
10. The Spy Next Door (Lionsgate) $4.7 million

Avatar passed $550 million this weekend and will inevitably pass Titanic sometime in the next two weeks, if not one. Fine, well-done Fox. Enjoy your martinis and your champagne and your Oscar, you took a hell of a risk and it somehow payed off.

Elsewhere, bravo to Screen Gems, who somehow managed to milk an $18.2 million weekend for the angelic horror film Legion on just 2,400 screens for a solid 7,351 per-screen average. I didn't see that coming at all. Another film with humanity in the balance and God very much on the mind, The Book of Eli held a decent 48% for a $17 million follow-up. That's $62 million after two weekends, good numbers for Warner Bros. The Book of Eli II: Revelations?

The Tooth Fairy opened with a disappointing $14.5 million, which is considerably less than The Rock's other family-friendly comedy, The Game Plan, which made over $22 million on its first weekend in 2007. Nothing else really of note besides the predictably murky and mawkish Extraordinary Measures (no I haven't seen it, I just know) which made $7 million in its first weekend, which I suppose is more than it would have made airing on Lifetime.
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2 comments:

  1. UnivarnJanuary 24, 2010 at 3:41 PM

    I read the budget for Legion was reported to only be $26million. If you counter in marketing at probably at least that same amount... I think there'll be a steep drop for it next weekend though. Haven't heard anyone walk away with any opinion other than "confusing"

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  2. DEZMONDJanuary 24, 2010 at 3:55 PM

    I actually read a few reviews of LEGION (http://www.hollywoodreporter.com/hr/film-reviews/legion-film-review-1004061304.story?imw=Y) and all of them are positive: they agree the movie is crazy and cheesy, but also fun, witty and entertaining, and I think that was the point of the movie in the first place. I'm glad it had a success at the box office this weekend.

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